AJ McWhorter: Rep of the Year for Sales and Sports Marketing in Fishing/Outdoors Categories
AJ McWhorter has left an indelible mark by leveraging his unwavering focus to elevate Hobie® Eyewear. With an impressive 11-year tenure dedicated to the Hobie® brand, AJ rallied over 50% of his dealer base to embrace the Hobie® Eyewear line.
Evie Ksenopoulos, Hobie® Eyewear Director of Sales and Service, expressed excitement about AJ's potential within the eyewear category, foreseeing continued success ahead: “AJ's stellar reputation resonates far and wide, amplified by his influential role as Tournament Director, spearheading the Hobie® Bass Open Series. His unparalleled respect among peers and an unmatched passion for the brand underscores his remarkable achievements.”
AJ's impressive background includes over 18 years in sales and management in the Outdoor and Fishing Industry, 15+ years of local and national scale fishing tournament directing and development, and 10+ years with Hobie® Cat in Sales and Sports Marketing.
As a former competitive kayak angler with multiple National top wins, placements, and qualifications, AJ's dedication to Hobie® Eyewear is unparalleled. He also proudly holds a Bachelor's degree in Sports Management and is a parent to a perfect Aussie-Doodle, “Boone.”.
Hobie® Eyewear extends its heartfelt congratulations to Conrad Ferla and AJ McWhorter for their exceptional achievements, embodying the spirit of the brand and contributing significantly to its growth.
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